Caliber is a twice-weekly intelligence brief for the firearms and shooting-sports trade — The Tripwire on Thursdays and Long Range on Sundays. We turn NICS, ATF, market, and regulatory signals into one tight read, so dealers, ranges, brands, and investors see what's moving before it hits them.
Free, twice a week. No spam, no fluff — unsubscribe anytime. Built for industry professionals.
Every issue is structured the same way so you can scan it in five minutes or study it for thirty.
NICS background-check trends, ATF production and import data, and manufacturer moves — read for what they mean for your business, not just what they say.
ATF rule changes and legislation that affect FFLs, distilled to the practical impact. Optional same-day alerts when something breaks.
SEC filings from Ruger, S&W, Vista and others, patent filings signaling new products 6–18 months out, and government contract awards.
Every Sunday, long-form analysis on one topic — suppressor market, handgun imports, optics category — the analysis you'd pay a research firm for.
Dealer counts, license trends, and hunting-license sales broken out by state, so you can see your own market clearly.
Tight, skimmable, written by an operator for operators. No filler, no SEO bait, no recycled press releases.
Not a hobbyist publication. Caliber is a business tool for the firearms trade.
FFL dealers & gun shops — track demand, spot supply shifts, and never miss a rule change that costs you money.
Range operators — read the market signals that drive foot traffic and inventory decisions.
Brands & accessory makers — optics, holsters, safes, ammo: see category trends and where demand is heading.
Investors & analysts — a credible, data-grounded read on a sector Wall Street covers thinly.
Recent issues of The Tripwire and Long Range — read free, no signup required.
Both weekly editions stay free — always. Caliber Pro is purely additive: it never paywalls the newsletter. It adds the Data Safe, same-day alerts, and the full archive — the kind of line-item expense where one avoided compliance miss pays for the year. Founding members lock $9.99 for life.
Caliber Pro opens with the Data Safe around launch. Founding subscribers lock the $9.99 rate for life.
Join the dealers, operators, and brands who read Caliber every week. Free to start.